Chapter 204
Chapter 204:Drugging the Saint Master!Online Shopping Competition!
“Yesterday,there were five thousand orders?”
The head of the Lin family stared at the website’s backend,dumbfounded.
The family’s online store had always had lukewarm sales,with only four to five hundred orders daily.
How did it suddenly increase so much in just one day?
Their prioritized hot search advertisement hadn’t even started yet.
Could it be related to the free shipping they set up yesterday?
Confused,the head of the Lin family opened the notification section of the backend.
Instantly,over a thousand private messages from buyers filled the screen.
“Is the free shipping real?”
“I live in Great Seal City and ordered five pills.That should qualify for free shipping,right?”
“A conscientious shop!They even cover shipping costs.Love it!”
“You better not be lying.If you are,I’ll leave a bad review!”
“I came in as soon as I saw’free shipping.’The only thing I don’t like about online shopping is paying for shipping.It always feels like a loss.Since your store offers free shipping,I chose you.”
Reading these messages,the head of the Lin family was shocked.
The surge in orders was really just because of the free shipping.
When the elders of the Lin family got the news and came to see for themselves,they all wore expressions of disbelief.
It’s just covering the shipping cost!
How could it attract so many orders?
Their pills weren’t cheap,with some costing as much as four to five mid-grade spirit stones.
If buyers could afford such expensive pills,why would they care about a few low-grade spirit stones for shipping?
The elders were baffled,unable to comprehend the principle behind it.
But today,the sales of Lin family pills continued to rise sharply.
On the Immortal Net Taobao platform,when cultivators searched for a type of pill,the results were sorted by sales.
Previously,the Lin family’s pills ranked in the middle among thousands of similar products.
Now,they had broken into the top five of their category.
This significantly increased the exposure of Lin family pills,further boosting sales.
Over the next two days,the Lin family’s pill sales skyrocketed,reaching 100,000 daily.
Such results filled the Lin family with joy.
The head and elders of the Lin family were deeply moved.
Who could have thought that just adding the words”free shipping”could make their business flourish so much?
Compared to the earned spirit stones,the shipping subsidies were negligible.
“A single tip from the Saint Master made our business grow tenfold!
“But it makes sense.The Saint Master is the man who single-handedly changed the entire cultivation world of Great Yan Province.
“For him,making our online store explode with popularity is as easy as lifting a finger.”
Everyone felt genuine admiration for the high and mighty Saint Master of Heavenly Origin.
When Lin Ke’er received a call from her father and learned that the family’s online store business was booming due to free shipping,her eyes widened.
Hearing her father’s instructions to properly thank the Saint Master on behalf of the family,Lin Ke’er agreed and ended the call.
With her long hair flowing and eyes full of admiration,Lin Ke’er rolled around in her quiet cultivation room,excited.
“The Saint Master is really amazing,practically omnipotent.
“Just one word and the family’s online store business explodes.
“This is a great opportunity for me to meet the Saint Master under the pretext of expressing gratitude!
“But the Saint Master is so cold.How can I succeed in getting close to him?
“Should I drug the Saint Master?But he’s already in the Deity Transformation Realm.Would the drug even work?
“If it works,should I take the initiative?”
Lin Ke’er’s mind raced with countless bold ideas.
As she thought,her face turned red.
Covering her face,she continued to roll around in the quiet room,showing no signs of her saintly demeanor.
—
As more and more merchants joined the Immortal Net Taobao platform,online shopping competition suddenly became fierce.
When Immortal Net Taobao first launched,just opening a store was like making money while lying down.
There was no need to do anything,and countless cultivators would place orders.
But now,things were different.
Everyone had an online store.
With more similar products online,cultivators naturally compared three options and chose the one that offered the best value.
Amidst the competition,many online stores saw their business plummet.
Major forces across Great Yan Province realized that Immortal Net Taobao was not a money-printing machine.
On the contrary,the competition was greater than before.
Previously,they only needed to compete with local forces.
But now?
They had to compete with similar businesses across the entire Great Yan Province.
The market had become excessively competitive.
However,giving up on online stores was impossible.
Apart from Heavenly Origin Pavilion,the business of physical stores had declined,and even the other three major sacred places couldn’t avoid this.
If they didn’t open an online store,they would earn even less.
But what to do if the online store business didn’t improve?
Many pill sellers worried about their business and often checked out their competitors’products.
So when they saw the Lin family’s online store booming with skyrocketing pill sales,they were all puzzled.
The pills refined by the Lin family had rather ordinary effects.
One could only say they are quite average,nothing outstanding.
Why did sales suddenly surge so much?
Also,they haven’t seen the Lin family advertise on the Immortal Net Weibo.
Curious,they immediately entered the Lin family’s online store.
Soon after,they noticed the homepage of the Lin family’s store,prominently displaying”Free Shipping on All Orders.”
And in the titles of each item,those large characters”Free Shipping.”
Free Shipping?
All the other pill merchants were puzzled.
Shouldn’t customers be the ones paying for shipping?
Is the Lin family making too much profit and offering benefits?
However,some astute individuals had their interest piqued.
They immediately clicked into the comments section of Lin family’s elixirs.
Each item had its own comments section,and only those who had placed an order could leave a comment.
Moreover,all reviews were anonymous.
Merchants couldn’t tell who exactly was providing the feedback.
This was to ensure the authenticity of the reviews.
And more importantly,for the safety of the buyers.
After all,this was the world of cultivation.
If a negative review led to retaliation,it wouldn’t be a trivial matter.
Therefore,the Immortal Net Taobao enforced anonymous reviews to ensure that merchants couldn’t influence the content of reviews.
Many cultivators would check product reviews before making an online purchase.
They wanted to see how previous buyers felt about the product before deciding whether to place an order.
“The pill is not bad,though not outstanding.But the shopkeeper unexpectedly offers free shipping out of goodwill,love it!”
“I am a cultivator from Xuejing City.Because it’s so remote,shipping costs are particularly high.It’s always painful to shop online.The feeling of not having to pay shipping for the first time is really great!”
“Getting something for nothing makes me happy…Giving the merchant a five-star rating!”
“The pill is average and a bit bitter to taste.But considering the free shipping,I’ll give a positive review!”
Looking at those reviews,countless merchants were somewhat baffled…
The elixirs sold by the Lin family were all for late Foundation Establishment or even Golden Core Realm cultivators.
Among cultivators of this level in the cultivation world,they were considered mid-tier…
The shipping cost of a few low-grade spirit stones was trivial to these cultivators.
But looking at the reviews,most customers actually placed orders because of the waived shipping fee.
Some even left positive reviews!
This was beyond belief…
Could these positive reviews be genuine?
Many online pill shop owners were puzzled.
Did the Lin family’s improved business really have something to do with free shipping?
Some online shops decided to give it a try.
After all,online shops had high profit margins.
Paying for shipping wasn’t a big deal.
If free shipping didn’t boost sales,they could always cancel it later.
Soon,major pill merchants realized the benefits of free shipping.
On the first day of offering free shipping,their sales saw varying degrees of growth.
The effect was obvious.
This outcome left many merchants feeling bewildered.
All this change from waiving the shipping cost of a few low-grade spirit stones!
Why did it bring about such a noticeable change?
Before long,the benefits of free shipping were widely discussed on Immortal Net Weibo.
Shop owners found that free shipping not only increased sales,but also boosted the rate of positive reviews.
Previously,when customers had to pay for shipping,there were quite a few negative reviews.
But after switching to free shipping,even if cultivators were dissatisfied with the product,they would begrudgingly give a neutral review considering the free shipping.
On Immortal Net Taobao,positive reviews were an important metric,influencing store rankings and exposure.
So,overnight,the words”free shipping”became popular across Immortal Net Taobao.
The names of most products now included”free shipping.”
Such changes naturally excited cultivators who shopped online.
Buying things without having to pay shipping fees was simply delightful.
And not long after,something even more exciting happened.
Immortal Net Taobao introduced a minor update.
They added a return insurance feature.
After understanding what return insurance meant,cultivators were even more thrilled.
Now,when shopping online,merchants offered free shipping.
Cultivators didn’t need to pay for shipping to receive their purchases.
But if they wanted to return a product,they would still have to pay the return shipping fee themselves.
Now,they only needed to pay one-tenth of the shipping fee when placing an order to purchase return insurance.
If they needed to return a product,it would be free.
Wasn’t this too good to be true?
It could be said that concerns about returns were directly addressed with the introduction of free shipping and return insurance.
Cultivators no longer had to worry about paying shipping fees when buying things.
Thus,on the second day after the introduction of return insurance,the number of users on Immortal Net Taobao surged once again.
—
In the main hall of the Saint Master…
Listening to the elders’reports on the profits and changes after the introduction of return insurance,Ye Chen smiled.
Roughly about one-tenth of the cultivators chose to purchase return insurance when placing an order.
And these one-tenth of cultivators had a return rate of about one percent.
Far exceeding the ten percent balance between income and expenditure.
The newly introduced return insurance was pure profit.
Although the profit margin wasn’t particularly high,only a few hundred high-grade spirit stones of income per day.
The thing was,it earned without doing anything,it was like earning money lying down.
Watching the profits from return insurance,Ye Chen also confirmed the feasibility of the insurance industry appearing in the cultivation world.
It could indeed be promising!
Ye Chen smiled with satisfaction.
Now,Immortal Net Taobao was basically on the right track.
He could also start preparing for the perfect breakthrough to the mid-stage of Deity Transformation Realm.
Three days later,Ten million spirit stones would be credited.
I wonder which secret of the Nine Secrets I will get in this perfect breakthrough?